In the direction of developing international cooperation, Lviv University of Trade and Economics continues to actively implement Erasmus+ academic mobility programs, including in online format. On May 20-22, 2025, another initiative took place - distance learning from Professor Dr Olga Bielan of Varna University of Economics (Bulgaria).
During the training, the professor gave a lecture on the topic "Strategic design of the resort and recreational services market in the context of global competition" and shared modern approaches to the formation of competitive tourism products, focused on the importance of innovations in the field of recreation and gave examples of successful strategic models from different countries.
A feature of the event was the opportunity for interactive participation of LUTE students: during online learning they had the opportunity to ask questions, discuss problematic aspects of the topic and receive practical advice from an international expert. This format promotes the development of critical thinking, a better understanding of global market trends and at the same time broadens the educational horizon of students.
This distance academic mobility has become another confirmation that borders in the field of education are only a convention. Cooperation between LEU and Varna University of Economics opens up new prospects for students, teachers, scientists, administrators, stimulates their professional activity and lays the foundation for future scientific and career achievements.
